ATSC 3 Update: Broadcasters say we are the “Super, super, super sub minority”

I’ve been receiving numerous inquiries about new developments with the NextGenTV ATSC 3.0 over the air television standard. Unfortunately, there isn’t much news to report beyond some markets experimenting with streaming Internet-based channels that initiate their connections based on a URL passed over the air. You can see which markets support this new feature over at Rabbitears.info.

The other bit of news is that the industry refuses to budge on their desire to encrypt the public airwaves and make it more difficult for consumers to watch television in their own homes. In a recent interview, an industry spokesperson said those opposed to encryption are a “super, super, super sub minority” of the overall population. I disagree, and my latest video looks at why more people care than the industry’s tunnel vision suggests.

The interview was conducted by Dylan Ross of WNY Over The Air with David Arland of Arland Communications, who represents several industry players in the ATSC 3.0 rollout including the A3SA, the group responsible for the encryption.

Arland touched on gateway devices like the HDHomerun that bring a TV signal into one device and distribute over a local network to other devices. Arland said in the interview that gateway devices that support ATSC 3 encryption are coming, a claim that has been made since stations started locking their signals down a year ago. To date none of the certified ATSC 3 tuners allow gateway functions.

While the industry maintains this use case is minimal, a quick search of Amazon for “tv tuners” reveals that four of the top five best selling tuner products are in fact gateway devices: a few different SKUs of the 4th generation Tablo and the HDHomerun Flex 4k.

Arland also said claims that I and others have made that encryption is a tactic to steer consumers to subscription services is “bogus.” But if encryption is allowed by the FCC, that will be the only way for consumers to consume local tv stations in more than one room off of a single connection.

Despite the industry’s stance, consumer demand for flexible viewing options persists. Companies providing gateway hardware and software solutions for ATSC 1.0 continue to thrive, suggesting a substantial market interest. The future of DRM encryption will likely be decided by the FCC or Congress, influenced by the upcoming election and subsequent appointments to the FCC.

If you care about this issue, I encourage you to file a comment with the FCC. There are already over thousands of filings from other concerned viewers. The ongoing debate over DRM encryption is crucial, and your voice can make a difference.