New Video: Taking Back Ownership of my Content

Taking back and decentralizing my content is the subject of this week’s Weekly Wrapup video – this is number 400 in the series! The piece is largely about this blog and my plans for it. 

One of the founding fathers of blogging, Dave Winer, said:

Twitter grew out of the blogging world and the people of blogs and the norms of blogging moved here. That’s why Twitter is what it is. 

To a large degree a lot of people who used to blog a lot (myself included) found Twitter to be much more convenient with far greater reach. The reason is that it centralized the conversation and provided a feed with zero friction. Click the follow button and you were done. 

But what happened is that we turned over our content to the Twitter corporation. They made lots of money off that content and returned very little money to creators. And apparently it’s valued at $44 billion.

Given these developments I decided I needed a home base for written content that I owned and controlled. Hence this blog. And now everything that I post elsewhere will originate here! 

WordPress really impresses me. I used it extensively on a media startup I was working on about a decade ago and was very pleased with how many improvements they’ve made. You can pay them to host it or download the open source version and host it yourself. The cool thing is that WordPress federates content across all WordPress sites no matter where they are hosted and aggregates it into a mobile app feed that also has a useful content discovery engine. 

Its use of RSS allows that federation to go beyond WordPress’ platform. I’m using it to put together my morning and weekly email newsletters and sending them out with an excellent (and super inexpensive) email blasting tool called Sendy (affiliate ink).